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SUMMARY
I’m a Creative Director, multidisciplinary designer, and founder of Dusty Dog Studio, with 12+ years of experience building brands and producing campaigns across print, digital, video, web, social, and experiential marketing.
Dusty Dog Studio is my Reno-based creative practice for brand design, photography, video, websites, and campaign content. I work directly with businesses and founders to turn good stories into clear, memorable creative built to be useful in the real world—not just look good in a presentation.
I also serve as the sole in-house creative lead for Bonanza Casino. Whether I’m directing a commercial shoot, designing a billboard, building a brand system, producing visual content, or launching an integrated campaign, I thrive where strategy, craft, and storytelling meet.
WORK EXPERIENCE
FOUNDER & CREATIVE DIRECTOR
JAN 2025 – PRESENT · DUSTY DOG STUDIO · RENO, NV · HYBRID
Dusty Dog Studio is a Reno-based creative studio helping businesses tell stories worth remembering through brand design, photography, video, websites, and campaign content.
• Lead projects from discovery and creative direction through design, production, delivery, and launch.
• Build brand identities, logo systems, print and digital collateral, and campaign visuals.
• Produce commercial, event, portrait, product, real estate, and documentary-style photography.
• Shoot and edit promotional films, social video, reels, and website content.
• Design responsive websites and supporting email and social assets.
• Partner directly with founders and local teams to turn business goals into clear, useful creative.
SEP 2025 – PRESENT · BONANZA CASINO · RENO, NV
As the sole creative at Bonanza Casino, I manage all visual design and marketing content across the property. From concept to completion, I design and produce creative assets that support promotions, dining, events, and overall brand presence—spanning print, digital, photo, and video media. I also oversee the casino’s social media, website, and email marketing, ensuring consistent, engaging communication across all channels.
• Designed and produced all creative materials including billboards, property signage, menus, marquee graphics, social media campaigns, direct mailers, and promotional assets.
• Created cohesive multi-channel visuals for casino promotions, events, and seasonal campaigns.
• Produced photo, video, and motion graphics content to enhance digital engagement and brand storytelling.
• Managed Facebook, Instagram, website, and email marketing—handling design, copywriting, scheduling, and engagement tracking.
• Maintained and updated the WordPress website with current promotions, menus, and event information.
• Partnered with the Marketing Manager and event teams to develop creative concepts and deliver on-site support for events.
FEB 2017 – DEC 2024 · CUSTOMINK · RENO, NV
Merged creative precision with technical expertise to produce flawless, print-ready artwork at scale. Coached new designers to thrive in a fast-paced, detail-obsessed production environment.
• Rebuilt thousands of customer-submitted designs, converting rough or low-res ideas into crisp, production-ready files using Adobe Illustrator and Photoshop.
• Managed complex image tasks including photo restoration, color correction, and detailed cleanup.
• Prepped artwork for screen printing, DTG, sublimation, and specialty processes, contributing to a less than 1% error rate.
• Trained and mentored new hires, guiding them through onboarding and helping them hit quality benchmarks.
MAY 2014 – FEB 2017 · CUSTOMINK · RENO, NV
Set the standard for quality, speed, and execution in a high-volume production environment—delivering polished, accurate designs.
• Created production-ready files optimized for screen printing, DTG, and sublimation.
• Proofed and quality-checked designs to ensure layout accuracy and consistent brand presentation.
• Communicated directly with customers to align on creative expectations and technical needs.
• Maintained a sub-1% error rate while ranking among top performers for speed and consistency.
NOV 2011 – MAY 2013 · SALLYPORT GLOBAL · MIDDLE EAST
Led security teams and coordinated critical infrastructure for military-aligned operations, overseeing more than 100 personnel across multiple zones.
• Managed 40+ staff and 70+ subcontractors, streamlining schedules, logistics, and mission protocols with zero delays.
• Maintained compliance with strict U.S. military and host nation security protocols.
• Delivered training programs in site security, emergency procedures, and team leadership.
• Provided around-the-clock operational leadership, responding to emergencies and driving team accountability.
SKILLS & TOOLS
• Creative Direction & Brand Strategy
• Brand Identity & Graphic Design
• Photography & Video Production
• Integrated Print & Digital Campaigns
• Social Media & Email Marketing
• Website Design
• Outdoor & Experiential Advertising
• Production Design & Prepress
• Team Leadership
• Campaign Content & Visual Storytelling
• Typography & Layout Systems
• Adobe Creative Cloud
EDUCATION & CERTIFICATES
• Truckee Meadows Community College
Associate of Applied Science – Graphic Communications